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Navigating the Latest Trends in Google Ads

In today’s rapidly changing digital landscape, staying ahead of the curve is crucial for businesses aiming to optimize their online advertising efforts. Google Ads, as a dynamic and ever-evolving platform, continues to offer new opportunities and challenges.

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Threads - What to Know

Threads, Meta’s Newest Social Platform

Every social media manager’s worst nightmare is waking up to a new social media platform that they have to become an expert on within a matter of days… and that’s exactly what happened in July 2023 with Meta’s launch of the new text-based platform, Threads.

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male looking at mobile phone at desk with office background and another employee in background

Organic Social Media, Paid Social Media, And Why You Need Both

Organic Social Media is essentially what most people think of when they hear the phrase “social media.” Any posting created on the various social media platforms – think Facebook, Instagram, Twitter, Snapchat, TikTok – that doesn’t have a monetary investment and targeting behind it is organic. 

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